Goldcast and firmly Launch New Agentic AI Commercial Tools
The new platforms include an autonomous video editor and a new "trust layer" for agent-based e-commerce.
Goldcast's Video Editor
Goldcast, a marketing technology company, launched its "Agentic Video Editor" on Thursday. This tool is a task-specific AI agent created to automate video post-production.
The company said the agent can turn raw recordings, such as webinars and product demos, into on-brand videos. Its automated functions include: - Adding zooms and identifying B-roll. - Generating dynamic captions. - Adding background music without human intervention.
firmly's 'Buy Now' Platform
Separately, the company firmly launched its "Buy Now" platform. This product is described as a unified technology stack. It is designed to serve as the "trust layer for …
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