Meta Launches "Vibes," a TikTok-Style Feed for AI-Generated Videos
The new feature in the Meta AI app allows users to create, remix, and share short-form videos made entirely with artificial intelligence.
A New Category of Social Content
Meta Platforms launched "Vibes" on September 25, 2025, a new feed within its Meta AI application dedicated to AI-generated short-form videos. The feature functions like TikTok or Instagram Reels, but all the content is algorithmically generated from user prompts. This creates a new category of social media centered on AI-assisted creativity rather than human-captured content.
The launch is part of Meta's broader strategy to integrate AI into its social and hardware ecosystems, including its Ray-Ban smart glasses. The move comes as Meta's AI division, reorganized in June as Superintelligence Labs, seeks to generate …
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